We live at a time in the Earth’s history when human activity is adversely altering the biosphere.  How we treat women, transport goods and people, grow our food, and design the buildings we live and work in, may determine our very survival.

In the building industry we must do our part to stop this ecological erosion.  We should reverse the trend to build ever larger homes and streamline housing with an emphasis on quality rather than quantity; maximize the use of conservation and renewable energy technology; incorporate more natural habitat into landscape planning; stop urban sprawl through better selection of development locations and higher density planning; use all resources as efficiently as possible while moving toward sustainability.

The time is upon us to rethink the “American dream” and behave responsibly.

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